SOOBEEZO
FIVE-YEAR PROJECTIONS

The engine, in numbers.

Two views. First, the market-ready products alone, base and bull. Then the fuller portfolio, what the group does as the pipeline behind them launches. Every number is bottom-up from each product's fee model (see the Products page for how each one earns); base is deliberately conservative, bull (~2x) switches on levers already in the plan, so it reconciles line-by-line rather than being an arbitrary multiple.

Pre-revenue. Every figure is a projection built from a stated assumption.
01Combined revenue

The first three products, five years

By product, base case ($M)
Exchange Health Trust
$1.6M
Y1
$6.1M
Y2
$15.8M
Y3
$35M
Y4
$75.5M
Y5
~$1.6M to ~$75.5M over five years, base case, first three products only.
Base vs Bull, combined net rev ($M)
Base Bull (~2x)
160 120 80 40 0 $151M $75.5M Y1Y2Y3Y4Y5
Base is credibility; bull is ambition. No take-rate was inflated, the bull growth comes from volume and already-named revenue lines.
02Profitability

Invest, then inflect, profitable in Year 3

Capital is spent building teams, fronting the Zimbabwe rollout and launching three products, so the company runs at a loss while it invests, then turns profitable around Year 3. The normal, credible arc.

EBITDA, base case ($M)
Loss Profit
+40 0 −2.9 −1.7 +2.4 +12.5 +38 Y1Y2Y3Y4Y5
Cumulative Y1 to Y2 losses (~$4.6M) sit comfortably inside the raise. ~50% EBITDA margin by Year 5, software-style economics.
The full picture ($M)
YearRevenueGross (~72%)Op costEBITDAMargin
1$1.6M$1.1M$4.0M−$2.9M,
2$6.1M$4.3M$6.0M−$1.7M,
3$15.8M$11.4M$9.0M+$2.4M~15%
4$35M$25.5M$13M+$12.5M~36%
5$75.5M$55.9M$18M+$38M~50%
Lead with the bull case for impact, keep the base visible. A counterparty that can reconcile both trusts you more than one shown a single number it can't check.
03The fuller portfolio

Beyond the first products: ~4 new systems a year

Everything above counts only the first market-ready products. But the real model is a factory, one Data Fabric spine, one brand, one compliance base, built once, then each new system from the 20+ pipeline launches on top. Here is the group as it adds ~4 systems a year, each of the same average caliber, this is the scale the portfolio actually reaches.

Group revenue with ~4 systems/year added ($M) systems live shown above each bar
$1.6M3 systems
Y1
$8M7 systems
Y2
$26M11 systems
Y3
$66M15 systems
Y4
$153M19 systems
Y5
By Year 5: ~19 systems live, ~$153M revenue, ~$52M profit. Honest shape, launching 4/year keeps the group in investment mode longer (profit negative through ~Y3), then inflects as early cohorts mature and later ones ride the shared platform. Ambition case, powered by reinvested profit plus follow-on capital.